{"id":44995,"date":"2026-09-07T15:25:24","date_gmt":"2026-09-07T13:25:24","guid":{"rendered":"https:\/\/smartfense.com\/?page_id=44995"},"modified":"2026-09-08T11:36:36","modified_gmt":"2026-09-08T09:36:36","slug":"hector-varela-territory-sales-manager-mexico","status":"publish","type":"page","link":"https:\/\/smartfense.com\/en\/newsroom\/hector-varela-territory-sales-manager-mexico\/","title":{"rendered":"Hector Varela joins SMARTFENSE as Territory Sales Manager for Mexico"},"content":{"rendered":"<style>\n.sf-nt{font-family:\"Open Sans\",system-ui,sans-serif;color:#030342;width:100vw;position:relative;left:50%;right:50%;margin-left:-50vw;margin-right:-50vw;overflow-x:hidden}\n.sf-nt *{box-sizing:border-box}\nbody:has(.sf-nt) .page__title-area{display:none!important}\nbody:has(.sf-nt) .page-area{padding-top:0!important;padding-bottom:0!important}\nbody:has(.sf-nt) .smartfense-page-content,body:has(.sf-nt) .post-entry,body:has(.sf-nt) 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class=\"sf-nt\">\n<section class=\"sf-nt-hero\">\n<div class=\"sf-nt-in\">\n<p class=\"sf-nt-crumb\"><a class=\"sf-nt-crumb-a\" href=\"https:\/\/smartfense.com\/en\/newsroom\/\">News<\/a><\/p>\n<p class=\"sf-nt-kicker\">Markets \u00b7 August 25, 2026<\/p>\n<h1 class=\"sf-nt-h1\">Hector Varela joins SMARTFENSE as Territory Sales Manager for Mexico<\/h1>\n<p class=\"sf-nt-lead\">Hector Varela joined SMARTFENSE as Territory Sales Manager for Mexico in August 2026. He covers the whole Mexican market, both the organizations evaluating a security awareness program and the partner channel operating in the country.<\/p>\n<\/div>\n<\/section>\n<section class=\"sf-nt-body\">\n<div class=\"sf-nt-in\">\n<p class=\"sf-nt-p\">Mexico adds a dedicated commercial lead to the SMARTFENSE structure, as Colombia did in May 2026. The decision follows the volume of Mexican organizations that reach the platform through two different routes: the obligation to train their staff on personal data protection, and the need to measure human risk with behavioral data.<\/p>\n<p class=\"sf-nt-p\">In the Mexican market the usual entry point is the Federal Law on Protection of Personal Data Held by Private Parties (LFPDPPP), which requires security measures for personal data, and whose regulation covers training for the staff who handle it. Sector audit requirements add to that, asking for evidence that the training happened.<\/p>\n<p class=\"sf-nt-p\">The Territory Sales Manager role covers both ends of the market. It serves organizations that buy directly and partners that build the platform into their own service offering.<\/p>\n<p class=\"sf-nt-datos-t\">Key facts<\/p>\n<ul class=\"sf-nt-datos\">\n<li class=\"sf-nt-dato\">Role: Territory Sales Manager Mexico<\/li>\n<li class=\"sf-nt-dato\">Market covered: Mexico<\/li>\n<li class=\"sf-nt-dato\">Joined: August 2026<\/li>\n<\/ul>\n<div class=\"sf-nt-rel\">\n<p class=\"sf-nt-rel-t\">Related<\/p>\n<p class=\"sf-nt-rel-i\"><a class=\"sf-nt-a\" href=\"https:\/\/smartfense.com\/en\/newsroom\/lissette-carranza-account-executive-colombia\/\">Lissette Carranza joins SMARTFENSE as Account Executive for Colombia<\/a><\/p>\n<p class=\"sf-nt-rel-i\"><a class=\"sf-nt-a\" href=\"https:\/\/smartfense.com\/en\/partners\/\">SMARTFENSE partnership program<\/a><\/p>\n<p class=\"sf-nt-rel-i\"><a class=\"sf-nt-a\" href=\"https:\/\/smartfense.com\/en\/platform\/\">The SMARTFENSE awareness platform<\/a><\/p>\n<\/div>\n<div class=\"sf-nt-about\">\n<p class=\"sf-nt-about-t\">About SMARTFENSE<\/p>\n<p class=\"sf-nt-about-p\">SMARTFENSE is a security awareness platform founded in 2016. It operates in more than 25 countries, with over 700 organizations, more than 120 partners and over 500,000 users, and it is designed for Latin America, Spain, Portugal and Italy. The platform combines training, phishing, ransomware, smishing and USB drop simulation, and human risk metrics to build secure habits in people.<\/p>\n<\/div>\n<p class=\"sf-nt-back\"><a class=\"sf-nt-a\" href=\"https:\/\/smartfense.com\/en\/newsroom\/\">See all news<\/a><\/p>\n<\/div>\n<\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Hector Varela joined SMARTFENSE as Territory Sales Manager for Mexico in August 2026, covering the Mexican market and its partner channel.<\/p>\n","protected":false},"author":19,"featured_media":45180,"parent":44987,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/tpl-ds-landing.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-44995","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":" \n<title>Hector Varela, Territory Sales Manager Mexico - SMARTFENSE<\/title>\n<meta name=\"description\" content=\"Hector Varela joined SMARTFENSE as Territory Sales Manager for Mexico in August 2026, covering the Mexican market and its partner channel.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smartfense.com\/en\/newsroom\/hector-varela-territory-sales-manager-mexico\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hector Varela, Territory Sales Manager Mexico - 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